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Camp ADventure: ICMEC Rebrand

Account Managers: Trisha Chandra (Me)Taylor McNamara

Strategic Planner: Michelle Mead

Art Directors: Will Burnett, Kolbe Granderson, George Guzman â€‹â€‹â€‹

Copywriter:  Vy-Anh Nguyen

Media Planner: Helen Tran

Account Managers: Trisha Chandra (Me)Taylor McNamara

Strategic Planner: Michelle Mead

Art Directors: Will Burnett, Kolbe Granderson, George Guzman â€‹â€‹â€‹

Copywriter:  Vy-Anh Nguyen

Media Planner: Helen Tran

Our team was tasked with rebranding the nonprofit ICMEC. The rebrand consisted of a new name, creative identity, website, as well as a rebranding advertising campaign. As an account manager, I worked to manage the team remotely through building internal timelines, facilitating meetings with mentors, organizing feedback, and building the final written proposal.

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The experience taught me a lot about accountability and organization. With the entire team working remotely in different time zones, it was integral to be very organized and communicative throughout the process. 

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Our team won first place in the rebranding  category against 10 teams.

© Trisha Chandra 2020

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